Director Industries and Commerce, UT Ladakh Moses Kunzang visited Drass to promote branding, packaging and marketing of Black Cumin (Zeera) among farmers and entrepreneurs on February 16.

He also visited Shimsha, Kharbu and Kaksar areas and interacted with farmers. He distributed packaging material among beneficiaries for Black Zeera packaging and advised the beneficiaries to tap the potential of Black Zeera and told them about good packaging, branding, marketing and FSSAI registration.

It was informed that communication with NIFTEM and CSIR-CFTRI is undergoing and soon samples of Black Zeera will be sent for necessary testing. The samples collected will be sent to the concerned laboratories and Spice Board of India for testing purposes at the earliest.

In collaboration with concerned departments, a training workshop on Black Zeera is scheduled to be held in the coming summer.

General Manager Industries Kargil, Iftikhar Naseem and other concerned officers were present during the tour.