To ensure regular and detailed dissemination of information by the various Departments of UT Administration under the direction of Lieutenant Governor, Ladakh is initiating regular press briefing by the Administrative Secretaries. 

The weekly press briefing by the Secretary would be scheduled every Thursday. Administrative Secretary, Information, Padma Angmo convened the first press briefing on November 26.

She briefed the media houses on the initiatives of the Information department, such as the Advertisement Policy of Administration of UT Ladakh, 2021, Ladakh News Media Accreditation Guidelines, 2021, empanelment of multi-media creative agencies, and publication of district magazines. 

Padma Angmo shared that a regular press briefing would ensure detailed dissemination of information and would help establish a healthy rapport between the UT Administration and the media houses. 

The queries and grievances raised by the media representatives were addressed and assured to take up their issues. She emphasized balanced and objective news coverage in the media and urged to ensure that the journalistic code of ethics is not violated. 

The Secretary also launched the YouTube channel of the Department of Information and Public Relations, UT Ladakh on the occasion.